Aug. 10 – Back-To-School Gear

School supplies designed by students for students?! Yes, it’s true and trending.

This year, back-to-school is back-to-cool with hot new trends that add more style and function to the latest school tools.

According to the National Retail Federation’s annual back-to-school survey last year, the average family with children enrolled in grades kindergarten through high school planned to spend $669.28.

This back-to-school season it’s all about combining bold innovation and style that turns function into fashion with new products that match students’ styles, needs and wants. From the latest graphic or camouflage patterns in new colors to products that change the world to exclusive designs influenced by students.