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SOURCE Canyon Bakehouse
7-Grain becomes fastest-selling gluten free bread in natural channel
LOVELAND, Colo., June 18, 2014 /PRNewswire/ -- Canyon Bakehouse, a gluten free artisan bakery out of Loveland, Colo., is enjoying a growth spurt "love fest." The family-owned company announced today the expanded distribution of its gluten free bread line in all Target® stores throughout the U.S.
"This is an exciting step for us, as well as the gluten free community," says Christi Skow, Canyon Bakehouse co-founder and mother of three. "We're thrilled to expand our distribution with Target, making the search for gluten free bread easier and more convenient for people. We want to help everyone love bread again, so this is a great step forward."
With consumer interest in gluten free products on the rise – a 44 percent growth from 2011-2013 (Mintel report) – Canyon Bakehouse products are baked artisan-style in a certified gluten free facility, made with 100 percent whole grains and free from nuts, soy, dairy, casein and GMOs.
"Target's shoppers are continually searching for more gluten free options," said Kevin Brouillette, Canyon Bakehouse VP of Sales and Marketing. "Working with Canyon has given them an opportunity to provide a better variety of quality gluten free breads that appeal to a wide range of their guests."
The dedicated gluten-free bakery has continued gaining momentum, becoming the No. 2 gluten free bread brand in the natural channel, with its Canyon Bakehouse 7-Grain bread becoming the highest velocity gluten-free item in the natural channel (SPINS data week ending 4/20/2014). Posting 123 percent sales growth from 2013-2014, the five-year-old company has tripled retail reach over the prior year. In addition, the company recently introduced new bold and colorful packaging design, featuring callouts to gluten free, flavor varieties, a peek-a-boo-style view of the loaves, and eye-catching graphics to help the brand stand out within the bread aisle.
Canyon Bakehouse bread varieties include: 7-Grain bread, Mountain White, Deli Rye Style, Cinnamon Raisin, Hamburger Buns, and Hot Dog Buns. The breads can also be found in major natural and conventional grocers nationwide, including Whole Foods Market and Kroger, with an SRP of $5.49. For a full list of stores, visit canyonglutenfree.com/bread/store-locator.html.
About Canyon Bakehouse
Canyon Bakehouse is a dedicated gluten free bakery located in Loveland, Colo. The family-owned bakery opened for business in 2009, recognizing the need for delicious gluten free products that combine great flavor with soft texture, 100 percent whole grains and healthy, real food ingredients. The bakehouse has continued to expand its distribution, including more than 7,000 stores nationwide. The award-winning breads have been featured in Prevention's "100 Cleanest Packaged Food Awards" and Delicious Living's "Best Bite Awards."
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