Stevia First Corp’s (OTCQB: STVF) CEO, Robert Brooke, published a new blog post today on The Chairman’s Blog about the rise of enthusiasm and interest in stevia. TheChairmansBlog.com is an exclusive online media publication that provides key executive officers and key opinion leaders a unique platform to share insights about company and industry trends.
Mr. Brooke explains that some executives are only concerned with taste and cost when it comes to sweeteners. However, there are other factors involved as to why people are attracted to sweeteners and especially stevia, according to Mr. Brooke. He states, “It’s also been found recently that our perception of sweet taste is strongly interconnected with our sense of love and affection…Although it’s difficult to read too much into these findings, it certainly provides a plausible explanation for why so many people could crave sweetness, and why many even feel their life is empty without it.” Read the full blog post from Robert Brooke on TheChairmansBlog.com (http://www.thechairmansblog.com/stevia-first/robert-brooke/unstoppable-rise-stevia-reported-industry-buzz-makes-news/).
About Stevia First Corp.
Stevia First Corp. is seeking to establish a vertically-integrated stevia enterprise in the U.S. with expertise in stevia seed and tissue propagation, plant breeding, and cultivation. Stevia First’s U.S. operations are located in the heart of California’s Central Valley, one of the world’s most productive agricultural regions. For more information visit: www.steviafirst.com.
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