Hitching A Ride On The Trolley On Small Business Saturday - 47 ABC - Delmarva's Choice

Hitching A Ride On The Trolley On Small Business Saturday

Posted: Updated:

SALISBURY, Md. - After Gray Thursday and Black Friday, some people might've needed a break from big retailers, opting to buy local instead on Small Business Saturday.  This year, businesses in Salisbury found some creative ways to help boost local business.

Hitching a ride on an old school trolley probably isn't how most people do their holiday shopping, but this Small Business Saturday, Salisbury based tour guide Priscilla Timken, a small business owner herself, saw it as an opportunity to show off the city's businesses during the busiest shopping season of the year.

"I thought 'ah! we need to use the trolley for Christmas shoppers!'," says Timken.

The free rides took passengers on a loop to and from Salisbury small businesses, some of which they'd never seen.

"I thought it was neat to ride around Salisbury and not have to drive your car to be able see the little businesses we don't normally get to see," said Donna Short from Mardela Springs.  She's took the 40 minute ride with her six year-old granddaughter Ryleigh.

Apparently, the added foot traffic is making a difference.  Gordon Johnston, who owns the nearly year old consignment store Olive Street Mall, says "with the tour going, we've seen a nice steady traffic.  People have been coming in all day long."

On top of being part of the Trolley Tour, Parker Place took a gamble on another way to bring in business.

Customers could roll the dice for a chance at discounts, ranging between five and thirty percent.

Anne Taylor, who owns Parker Place says "big box stores can certainly offer better deals than we can, but we have a lot more unique gifts too."

For shoppers like the Johnson's, buying local isn't just about what they get, but who they're getting it from.

Alicia Johnson says "we want to keep our money in the community, and most of the businesses are our friends and neighbors," adding a personal touch to the hustle of the holiday season.

American Express started Small Business Saturday four years ago to help retailers hit hard by the economic downturn.      

  • ContestsMore>>

  • Spring Gas Giveaway

    Spring Gas Giveaway

    Let WMDT fill up your tank! It's time for our Spring Gas Giveaway! More >>
    Enter for your chance to win a $100 Exxon/Mobil Gas Card!More >>
  • Teacher Who Makes A Difference

    Teacher Who Makes A Difference

    The WMDT 47 Teachers Who Make a Difference Contest is Sponsored by Accurate Optical: "Encouraging children of all ages to come in for an annual eye exam to help them see better in school." Each month weMore >>
    The WMDT 47 "Teachers Who Make a Difference" Sponsored by Accurate Optical Encouraging children of all ages to come in for an annual eye exam to help them see better in school.More >>
  • Most Popular StoriesMost Popular StoriesMore>>

  • Homeless Sex Offenders

    Homeless Sex Offenders

    DELAWARE - Individuals featured in this slideshow are NOT wanted. They are sex offenders who have registered with Delaware State Police as homeless. These are public notifications.More >>
    DELAWARE - Individuals featured in this slideshow are NOT wanted. They are sex offenders who have registered with Delaware State Police as homeless. These are public notifications.More >>
  • Spring Gas Giveaway

    Spring Gas Giveaway

    Let WMDT fill up your tank! It's time for our Spring Gas Giveaway! More >>
    Enter for your chance to win a $100 Exxon/Mobil Gas Card!More >>
  • Man Found Dead Outside Home In Centreville

    Man Found Dead Outside Home In Centreville

    Wednesday, April 23 2014 8:12 AM EDT2014-04-23 12:12:46 GMT
    CENTREVILLE, Del. (AP) - New Castle County police are investigating the death of a man found lying in the driveway of his home in Centreville. Police say a relative found 85-year-old James Conaway dead outside his home on High Ridge Road on Tuesday. His bronze Cadillac was missing, but police say it has been found. Conaway's body has been taken to the Office of the State Medical Examiner for an autopsy to determine the cause and manner of his death. Sgt. Jacob Andrews says Conaway's death has...More >>
    CENTREVILLE, Del. (AP) - New Castle County police are investigating the death of a man found lying in the driveway of his home in Centreville. Police say a relative found 85-year-old James Conaway dead outside his home on High Ridge Road on Tuesday. His bronze Cadillac was missing, but police say it has been found. Conaway's body has been taken to the Office of the State Medical Examiner for an autopsy to determine the cause and manner of his death. Sgt. Jacob Andrews says Conaway's death has...More >>
Powered by WorldNow
Powered by WorldNow All content © Copyright 2000 - 2014 WorldNow and WMDT. All Rights Reserved. For more information on this site, please read our Privacy Policy and Terms of Service.